The Samaja is the most popular newspaper in Orissa. The launch date of Samaja can be traced back to as early as 1919. The newspaper founded by Utkalamani Pandit Gopabandhu Das has promoted ideals like authenticity and honest journalism throughout these ninety odd years.
Reasons behind Popularity:
The Samaja has been actively involved in building the nation and contributing to social welfare during the post independence era. As a result in the year 2007, The Samaja was honored with the prestigious “ILNA” award for being the best nationalist newspaper in the country. Since it is reaches out to readers across three states, it is quite obvious that Samaja will have high readership figures.
Growth of advertising in The Samaja:
Samaja has editions in Cuttack, Berhampur, Bhubaneswar, Rourkela and pretty much throughout the state of Odisha. Now it also gets printed in places like Vishakhapatnam and Kolkata as well. So advertisers planning to spend money on ads should book classifieds in Samaja newspaper now.
Sambad, another popular Oriya newspaper is the prime competitor of The Samaja newspaper since they have quite a few common editions.